The natural wealth of ecosystems is immense; their beauty, diversity, and fragility make it essential to understand the importance of conserving and protecting them.
Knowledge of wildlife (birds, insects, plants, etc.) and the habitats they depend on (forests, wetlands, moorlands, oceans, etc.), as well as understanding the enormous pressure to which human activity has subjected them, is a path to generating awareness and commitment so that their existence is no longer at risk.
This is how this initiative began, which today, through knowledge, seeks to highlight this enormous biodiversity by means of original illustrations printed on cotton t-shirts. And by wearing them, people share this knowledge with others.
This process originated 28 years ago in the forests and wetlands of the Bogotá Savannah in Colombia, South America.
Birds
Migratory birds from North America and resident birds from Colombia are part of our inspiration.
Oxyura ferruginea andina (colombia)
Piranga rubra (North America)